BIRDWATCH, The first integral and modular mobility and security solution for smart parking management
BIRDWATCH PARKING SUITE is a new innovative solution that offers a global management system of car parks outdoor and indoor. BirdWatch Parking Suite solution is based on a combination between advanced license plate recognition techniques, digital video recording, non-intrusive vehicle presence detection and technologies that detect people and vehicles movement.
Moving the market beyond the state of the art, the innovation degree of our solution is given by the high reliability of the technologies used and on the fact that the whole management is based on the idea of linking a vehicle (identified by its plate number) with all that happens to it during its staying in the car park.
BirdWatch ParkingSuite has a high degree of user-friendliness and is targeted to all car owners who use a public or private space for temporary parking their car. BirdWatch benefits drivers, car park managers and city decision makers.
BirdWatch will provide drivers with an improved parking experience, car park operators with a comprehensive tool to easily and effectively manage all mobility, security and payment issues in parking, and city policy makers will have the necessary information to improve the urban transportation system and traffic flow. BirdWatch will also contribute to reduce pollution, fuel waste and stress thus providing environmental and economic benefits to the cities.
The feasibility study will assess which markets are more inclined to accept the solution and will evaluate if our initial marketing plan is realistic and could be effectively implemented.
Quercus is a high-technology international SME based in Spain, Europe that has been present on the ITS market for 15 years and specialises in Computer Vision technologies. Quercus products are being sold and installed in Europe, North and South America, the Middle East and Africa. BirdWatch is Quercus’ core project for future geographical and commercial expansion.
Periodic Reporting for period 1 - BIRDWATCH (BIRDWATCH, The first integral and modular mobility and security solution for smart parking management)
During the Feasibility Study Quercus aimed at assessing the commercial and technical feasibility of BirdWatch integrated and modular solution meant to improve management and security in both on-street and off-street car parks. The study also focused on analysing the parking market environment in target areas/countries, evaluating the legal and IPR framework, main risks to be taken into account in the development and commercialization of BirdWatch and designing contingency actions. A roadmap has been set and the main lines of marketing and commercialization actions have been drawn.