The project aimed to explore the methodology behind changing people's attitudes to more sustainable forms of transport and to influencing a modal shift. Various structural/capital schemes were envisaged in Chepstow over the three years of the LIFE programme. These included traffic management measures, walking, cycling and public transport projects and a public transport timetable, tourist information and car share database, all to encourage a modal shift to more sustainable forms of transport. The objectives of the project were: i)To identify the major processes and methodologies in implementing large scale projects that change people/employer attitudes to adopting a more sustainable approach to transport, recognising that most local authorities have limited funds for public participation. ii) To produce an integrated green transport plan for Chepstow, based upon public participation and co-operation between employers, public transport and service providers, schools and statutory authorities, and to assess the application of this approach. iii) To test methods for the monitoring of pollution, health and congestion in the town, compatible with the County Council's Draft Local Agenda 21 document. iv) To prepare best practice advice to other local authorities and organisations, based on the results of the project. v) To identify cultural, legislative or technical measures that would improve the implementation of the project's objectives. A formal partnership was established between the County Council and the University of Wales in Cardiff which provided the relevant expertise in managing and measuring the results of the project. It was intended that the results of the project would assist the County Council in formulating a 'value for money', community-led approach and a methodology for sustainable transport delivery that could also be applied to other small towns across Europe.