PriMaaS - Prioritizing low carbon mobility services for improving accessibility of citizens
Overview
Background & policy context:
The Mobility-as-a-Service (MaaS) is a recent concept whose main objective is to change the way people travel and pay for mobility services. The provision of transport services is one of the key pillars of strategic importance for regional authorities. Therefore, regional policy instruments can play a valuable role in supporting the introduction of MaaS and simultaneously ensuring these new platforms will contribute to low carbon transport policy-goals, social inclusion and increased levels of accessibility.
Objectives:
The main vision of PriMaaS is to promote the integration of traditional collective transport modes with personal and innovative ones by creating equitable mobility services truly focused on citizens' needs. Regional and national policy instruments should be adapted to promote a fully integrated intermodal approach between all transport services, namely by using data provided and gathered in real time about both travel demand and travel supply. At the same time, multiscale policy instruments should ensure that the more comfortable and affordable travel options for any individual to get from A to B has also minimum carbon levels.
PriMaaS aims at increasing inter-organizational collaboration and building trust among key stakeholders (transport authorities, operators, providers of mobility services and consumers protection organizations). This will be achieved by promoting thematic regional and interregional exchange of experience events.
Methodology:
To meet these objectives, a number of experience-sharing events will be organized (thematic conferences, building capacity workshops, staff exchanges). The conclusions of these events will be disseminated in technical articles, newsletters, stakeholders interviews and policy briefings designed for the targeted audience. It is also important to maintain contact with relevant stakeholders after the discussion forums. More importantly, 6 action plans to improve regional policy instrument will be ready at the end of the first phase. In the second phase, PriMaaS partners will be focused on monitoring implementation of the action plans.
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