Overview
The EU funded BAMBINI project (June 2009 – May 2012) focused on sustainable and energy-efficient mobility solutions for future generations through teaching children about such alternatives through games and activities.
The main aim of BAMBINI was to target the mobility behaviour of very young children and their parents as well as the attitudes of decision makers and the toy industry to challenge the car culture prevalent in Europe.
To reach its goals BAMBINI utilised different games and activities to teach children about environmentally sustainable and energy efficient transport modes that could affect how they view these transport modes in the future and their health in general.
Results
The BAMBINI Project produced the following key results:
- It trained more than 2 600 experts through workshops to become multipliers passing on the BAMBINI know-how to the final target groups of children, parents and citizens to continue the actions after the end of the project.
- It involved more than 100 000 children and parents in activities in kindergartens all over Europe
- It reached over half a million stakeholders with targeted information about BAMBINI
- It distributed 14 000 emotional toys and books related to energy-efficient and sustainable transport among the target groups
- It implemented 25 traffic calmed areas – among them the first ever home zone in Bulgaria and the first playing street in Romania.
Strategy targets
The BAMBINI Project promoted more sustainable development.