Targeted public transport
Overview
Background & policy context:
Through a long period, several projects have been carried out to study alternatives for operation, financing and organisation of public transport. The Norwegian Public Roads Administration is expected to have good knowledge also about public transport. It was desired to collect and publish an overview of some of the knowledge and experience gained.
Objectives:
The objective was to produce a guidance handbook, aimed at giving planners in road offices, transport and communications departments and public transport companies advice on how to best implement differentiated public transport services.
Targeted (or differentiated) public transport can be defined as public transport provision which is adapted to the market, i.e. oriented towards a defined market and adapted to the needs of existing and potential users.
Methodology:
The project involved the production of a handbook summarising current knowledge in the field by describing good examples, the planning process and how to evaluate the measures being implemented. As the handbook deals primarily with measures for local public transport, the study focuses on public transport by bus.
Two main types of market adapted public transport provision are dealt with:
- public transport services attracting large volumes of traffic, and
- 'tailor-made' services for specific groups of customers (for example the elderly or special workplace transport services).
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